About Sheri Candler

Sheri Candler is the Director of Digital Marketing Strategy at LA based non profit organization The Film Collaborative. She advises independent filmmakers on how to build an artistic brand and an engaged and robust online community for their work that can be used to monetize effectively. Follow her on Twitter @shericandler

Bringing ‘Weed to the Dance: Shaka King at the 2013 Sundance Festival (Interview)

Shaka King (Photo by Paris Whittingham)

Sheri Candler interviews director Shaka King during Sundance 2013. King’s film, Newlyweeds, was included in the NEXT category for ultra low budget films and secured distribution through Phase 4 Films. King discusses the value of film labs like those from the IFP, making short films, and using Kickstarter to successfully fund the film’s…


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The Magic of the MicroBudget: Sheri Candler talks with Edward Burns (Interview)

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Writer/Director Edward Burns sat down with us at the Sundance Film Festival 2013 to discuss why he loves the freedom that comes with microbudget filmmaking, the compromises that are involved when working with less money, why digital distribution interests him more than conventional theatrical, using social media (primarily Twitter) to reach his audience and why he enjoys it.


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Sundance Chat with Nicolas Gonda: Using Tugg for your theatrical release (Interview)

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One company has sprung up in the last year to provide both distributors and filmmakers who are self releasing with a way to take the financial risk out of public screenings. Tugg.com is a web-platform that allows the audience bring movies they want to see to a local theater. A person in the community can search through Tugg’s library of available titles and choose one, provide details such as screening date and preferred location, set up the event with the help of a Tugg representative, spread the word to their friends in the local community encouraging them to buy tickets and, if enough people reserve their tickets to meet the minimum ticket threshold, the screening…


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Sundance Video Interview with mumblecore director, Andrew Bujalski (Interview)

Andrew Bujalski Interview

Director Andrew Bujalski on the red carpet for the premiere of Computer Chess at the Sundance Film Festival 2013. He is one of the leading figures of micro-budget filmmaking known as mumblecore. Bujalski used a 1969 Sony AVC-3260 tube video camera to give the film its period feel (and to show that video definitely doesn’t look like film!). Computer Chess centers around a weekend computer chess tournament in the early 1980s at the dawning of the age of personal computers and well before technology was in the palm of our hands…


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